How to take advantage of hotel rate fluctuation
Tripbam offers a completely different hotel booking experience to its users. Instead of locking travelers into pre-negotiated rates, this web-based service scours hotel rates daily and notifies its users when amazing deals become available.
Their hotel booking process is unfamiliar to most people, and the best way to explain it is by showcasing the individual steps. A crucial part of the project was determining what steps to keep and which ones to skip. The goal was to make it as simple as possible while not losing some of the details that make the experience so special. The design elaborates on Tripbam’s quirky illustration style. Using iconography to both accompany test as well as contain text elements, we created a distinct visual that feels 100% on-brand.
Initially intended for client giveaway shirts, the Tripbam Instruction Map turned out to be such a success that it was repurposed as a print campaign.
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